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"A Crisis of Extraordinary Proportions" by Dean Koontz

September 26, 2015

Hood Chocolate MilkThis essay in the latest issue of Useless News (Summer 2015) has also been posted on DeanKoontz.com.

Maybe it’s a genetic abnormality, maybe it’s a dark knot in my psychology that can never be untied, but whatever the reason, I never much liked chocolate milk. Chocolate, yes. Milk, yes. But the two combined always seemed to me to be a culinary experiment less successful than trout ice cream. Then, a few years ago, Gerda——who doesn’t share my long list of food quirks ——brought home a half-gallon container of Hood’s Calorie Countdown chocolate milk. My life was forever changed.
Hood’s is headquartered 3,000 miles from me, in Massachusetts, where I have never been and where, therefore, I couldn’t even be certain that they had cows or knew about chocolate. Yet here was a sublime concoction, more chocolatey than the bland chocolate milks I had known before, like a liquid version of the chocolatiest of chocolate ice creams, yet only 90 calories a glass. The vicissitudes of life ceased to bother me. I no longer worried about planet-killing asteroids plunging toward Earth or that some demonic TV network would resurrect the old series My Mother the Car…